Data & Statistics

Public Open House Signage Reminder AgencySignage Required at Open Houses

Listing agents will be required to explicitly disclose who they represent at open houses in the form of signage either at the entrance or sign-in sheet for all attendees to see.

The sign must state that the agent represents the seller only and has no relationship with the prospective buyer unless:

  1. The buyer does not have an exclusive buyer agency agreement with another firm, or

  2. The buyer agrees to the seller's agent becoming a disclosed dual agent or designated agent.

The sign must clearly read:

“ATTENTION PROSPECTIVE PURCHASERS - PLEASE READ THIS SIGN CAREFULLY.  This is to advise you that the agent who is conducting this Open House REPRESENTS THE SELLER AND IS REQUIRED BY LAW TO PROMOTE THE INTERESTS OF THE SELLER. ANY INFORMATION YOU GIVE THIS AGENT IS NOT CONSIDERED CONFIDENTIAL under New Jersey law and could be disclosed to the Seller of this property.  You, as the Buyer, are entitled to have someone represent you as a Buyer’s Agent if you are interested in this property.  The duties of a Buyer’s Agent include helping you evaluate the property, prepare an offer on the property and negotiate in your best interests.  If you, as the Buyer, are already exclusively represented by a Buyer’s Agent, you are required to disclose this representation on the sign-in sheet.  If you, as the Buyer, are not already exclusively represented by a Buyer’s Agent, please be advised that the Open House agent is not precluded from being a disclosed dual agent or designated agent and can enter into any relationship with you as explained in the Consumer Information Statement.”