The National Association of Realtors® continues to expand their "Consumer Guide" series with resources designed to inform and empower consumers navigating the real estate process. Their latest addition, Offers of Compensation for Home Sellers, addresses an important aspect of property marketing that sellers should consider—offering compensation to a buyer’s agent. This guide outlines how the process works and why it can be a strategic tool when selling a home.
Why Should Sellers Consider Offering Compensation?
One of the most significant elements of a successful home sale is how the property is marketed, and offering compensation to a buyer’s agent can be a key part of this strategy. Our new guide explains the options available for sellers and the potential benefits, helping you assist clients in making informed decisions.
Access and Share Valuable Resources
We hope you're finding the series useful in your conversations with clients. These guides are available for download, offering crucial insights into topics ranging from home buying to client-agent relationships. Here’s a quick recap of the guides in the series:
- NEW: Offers of Compensation for Home Sellers
- Why Am I Being Asked to Sign a Written Buyer Agreement?
- Open Houses and Written Agreements
- REALTORS'® Duty to Put Client Interests Above Their Own
- What Veterans Need to Know About Buying a Home
All resources are available on facts.realtor and can be freely shared with clients.
What’s Next?
Next week, be on the lookout for NAR’s upcoming guide, which focuses on Negotiating Compensation with a Real Estate Professional. As always, they welcome your feedback and are ready to develop additional guides to address timely topics that arise in the marketplace.
If you have any questions or suggestions, don’t hesitate to reach out. Let’s continue working together to equip consumers with the knowledge they need when working with a REALTOR®.
