Mary Cano NCJAR CEO Provides Listing Best Practices

  1. Showing listed properties: Buyer agents must accompany the buyer through the property. Buyer agents must never allow the buyer to preview the property unaccompanied.
  2. Many listed properties may have cameras and microphones installed both inside and outside the property. When showing a listing it is best to advise your buyers to wait until you are finished previewing the property and are outside by your car to ask questions and/or discuss the property.
  3. You cannot use pictures of other Brokers listings in your advertising without the consent of the listing Broker. 
  4. When publishing information about existing listings or sales that are not your own or your company’s, be clear about who those listings/sales belong to. Use of disclaimers such as: “Not all properties shown were listed and/or sold by (your name or name of company placing the ad)” gives clarity to the public and is not misleading.
  5. “Best & Final” – If your Seller has received multiple offers, and he/she wants a “best & final” the listing agent should make sure that all buyers who submitted offers are notified of the Sellers wishes unless the Seller instructs you otherwise.
  6. The “Owner’s Acknowledgement of Receipt of a Written Offer” form is not required of the Seller to sign the form. What is required based on our Realtor® Code of Ethics Article 1, Standard of Practice 1-7 states: Upon the written request of a cooperating broker who submits an offer to the listing broker, the listing broker shall provide, as soon as practical, a written affirmation to the cooperating broker stating that the offer has been submitted to the Seller/Landlord, or a written notification that the Seller/Landlord has waived the obligation to have the offer presented.